Principles taught by way of powerful stories are remembered. I have attended hundreds of exciting talks and walked away not remembering a thing, except that I was entertained or that it made me feel good. But when a great story is told well, it seems to stick with me.
If the venue is appropriate, invite the audience to take notes. Even if the notes are discarded moments after your presentation, the act of note-taking has already engaged their mind a deeper level of retention.
Ask yourself, "What is the end goal of my talk?" If it is to persuade or motivate someone to do something, you must invite them to act. Nothing helps learning more than acting upon it.
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