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NEWS: Floèm Captures the Taste of the Canadian North in Three New Permanent Tea Blends

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posted Sunday Sep 14, 2025 07:30 PM

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 Floèm, the Quebec-based atelier known for its wild-harvested boreal infusions, today announced that three of its most popular limited-edition botanical teas are officially joining its permanent collection. Responding to overwhelming customer demand, the new offerings feature authentic, locally sourced Canadian plants, are naturally caffeinated, and contain no added aromas.

The three blends, now available in an updated, larger format, showcase the unexpected and poetic flavours of the Canadian terroir.

The new additions to the permanent Floèm line include:

  • Sencha Green Tea, Nettle & Black Spruce: An audacious blend where vibrant nettle provides a fresh, herbaceous base that meets the resinous and slightly woody character of black spruce. The result is an invigorating infusion with a surprising and subtle mineral undertone.
  • Earl Grey Black Tea, Lemon & Wild Bergamot: A luminous reinterpretation of the classic Earl Grey. The warm, malty notes of black tea are elevated by the bright zest of organic lemon and the uniquely herbaceous, camphor-like aroma of sustainably foraged wild bergamot.
  • English Breakfast Black Tea, Fir & Cranberry: A comforting and complex experience where malty, slightly caramelized black tea mingles with the deep, woodsy notes of wild balsam fir. A bright, tart finish from Canadian cranberries completes this truly northern blend.

"Our limited editions were a way for us to share the more daring combinations we were exploring," said Roxane, co-founder of Floèm. "The response was incredible. It confirmed for us that people are craving authentic, complex tastes that connect them to the landscape. We are honoured to listen to our community and make these unique infusions a permanent part of the Floèm story."

Unlike many teas on the market, Floèm’s blends are built on a philosophy of respect for the wild. Each botanical is sustainably foraged by experienced gatherers, ensuring that the character of the forest is purely and ethically expressed in every cup.

The new teas are now available for purchase in both loose-leaf and sachet formats.

About Floèm Founded in Quebec by Roxane and Frédéric, Floèm creates infusions that are a direct expression of the Canadian boreal forest. The name, a blend of “flora” and “poem,” captures their mission to present the resilience and character of northern botanicals. The company avoids cultivated fields, instead partnering with gatherers who sustainably hand-pick flora from the wild territories of Canada. For the tea drinker seeking a different profile, Floèm offers a tangible taste of the northern woods and its distinct character, contained in a cup. To learn more, visit floem.ca and follow the brand on Instagram @infusionfloem.


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