Blog Home Tags:
christmas
metsa
t2
tea
Print

NEWS: Metsä Board Invokes the Power of Storytelling to Promote T2 Christmas Tea Range

image loading... by TEA ADMIN, Website Admin
posted Sunday Dec 16, 2018 06:15 PM

image loading...

TEA ADMIN

Website Admin

About TEA ADMIN

Hey there! If you need assistance, please see our home page and menu to learn how to contact us.

Following the success of the T2 2016 and 2017 Christmas tea ranges, Metsä Board, the producer of premium fresh fiber paperboards, has once again helped develop packaging for the T2 2018 Christmas gifting range. Working closely with T2, a tea company based in the UK, Metsä Board’s design team created a variety of different packaging solutions including a cracker shaped box, mulled wine tree decoration boxes and a 12 Days of Christmas Tea Advent Calendar.

For such a prestigious packaging project, the choice of paperboard was critical. By specifying Metsä Board Pro FBB Bright, T2 was able to achieve a premium look as well as ensure that the packaging was light weight, safe for food contact, and had excellent sensory and hygiene properties. The high whiteness and smoothness ensured exceptional printability and special effects.
 
The highlight of the T2 2018 Christmas gifting range is the ‘Blame it on the 12 days of Christmas’ advent calendar. The package consists of two boxes joined together with one single paper sleeve that acts like a book bind. The result is a book-like structure that can be magically turned both to the left and to the right, to reveal individual compartments covered by perforated tabs.
 
Cyril Drouet, Packaging Services Director APAC, Metsä Board, commented on this seasonal project; “We enjoy working closely with T2 as they understand the role that packaging plays as part of their overall brand proposition. This year we are particularly excited about the advent calendar, which allowed our designers to focus upon creating an engaging consumer opening experience whilst using the full potential of our paperboard from a structural design perspective.”

 

- -
Click for more eNews + Blog Archives
© All content + images copyright of news/blog providers.
- - -
NOTE: The inclusion of news or advertising in The Tea House Times publication, on our website, or in our online eNews does not constitute endorsement.
- - -
POSTS SPONSORED/PUBLISHED BY TheTeaHouseTimes.com
Weekly eNews is circulated via email. Join list at top of home page.
The Tea House Times is published 6x per year in print & digitally.
INFO - SINGLE ISSUES | SUBSCRIBE | ADVERTISE | CONTACT 
SOCIAL MEDIA - Follow us @teahousetimes 
EDUCATION OPTIONS-
TeaCourse.com | TeaEtiquetteCertified.com | TeaCourseFastTrack.com
ONLINE TRADE SHOW - TeaTradeShow.com

SHARE THIS ↓


Connecting Businesses & Consumers Since 2003

CURRENT ISSUE

FEATURED ADVERTISERS

CLASSIFIED ADS

DIRECTORIES

Advertisements ⇓



 


 Website Software Copyright 2022, Your Web Empire Corp. 

Component Viewer

A component is the HTML code for a section of a webpage that can be combined with other components to make a complete webpage. Click the component to insert the component code at the bottom of your current page, then customize it.